FLEXCOM offers unlimited possibilities as a communication tool in today's saturated advertising market, making it an ideal fit for companies like O2. The analysis considers the company's location, values, and type to determine its optimal use of the technology. The results of the intermedia comparison and positive expert reviews demonstrate the value of FLEXCOM as a valuable addition to existing communication tools. The analysis also highlights the significant potential of FLEXCOM for various below-the-line (BTL) marketing applications.

Overall, this market analysis suggests that FLEXCOM has excellent potential and could be a profitable investment for companies looking to innovate their marketing strategies.